Google Earth Day 2016 Doodle

Google Earth Day 2016 Doodle Google has released a doodle celebrating Earth Day 2016.  April 22nd is celebrated as World Earth Day and the tech giant has yet again showed why it is one of the most innovative companies in the world. Google Earth Day 2016 Doodle is amazing and it is consisting of 5 …Read more

Maggi Hot & Sweet Ketchup

Maggi Hot & Sweet Ketchup Maggi Hot & Sweet Ketchup has released a TVC featuring Nawazuddin Siddiqui and Javed Jaffery as a wife. This is one of the hilarious video you will see.     The combination is quite different just like the tag line of the brand- Its different. Nawazuddin Siddiqui is a husband …Read more

Make your own VR goggle using Coca Cola cardboards

Make your own VR goggle using Coca Cola cardboards Virtual Reality (VR) is the future and many companies are trying hard to make their footprints in the VR industry. Facebook has Oculus, Samsung has VR gear, Google has cardboard etc. But there is another player who has joined the race with free VR goggles and that …Read more

Aaj Tak released “Ankhen Khol De” campaign

Aaj Tak released “Ankhen Khol De” campaign Aaj Tak claimed to be India’s fastest news channel has released launched a campaign of “Ankhen Khol De” to re-assure its positioning as the “sabse tej news channel” (Fastest news channel).   The commercials are designed in a hilarious black and white which takes a dig at current …Read more

Airbnb says Don’t go There, LIVE There!

Airbnb says Don’t go There, LIVE There! Airbnb, the world’s largest accommodation provider which owns not a single room has come up with this brilliant campaign of “Don’t go There, Live There”. Airbnb Live There       Airbnb launched the campaign “Live There” to focus on localised places rather than a tourist destination. The …Read more

Mauka Mauka – India vs Pakistan ICC WT20 2016 is back

Mauka Mauka – India vs Pakistan ICC WT20 2016 is back Cricket world T20 has already started and people are waiting for the famous Mauka Mauka ad series which jolted the marketing world in the last year’s cricket world cup So those people who are waiting for the same, its good news, Star Sports have …Read more

Moto X – Interactive Print Ad in Wired

Moto X- Interactive Print Ad in Wired Motorola launched its new Moto X smartphone with a lot of new features and technology updates. One thing which is attracting the customers is its ability to customize the phone’s color, engraving, back side etc. So, Motorola is set to become the dell of smartphone. To make sure …Read more

AsiaNet News is making a lot of eyeballs roll!

AsiaNet News is making eye balls roll ! AsiaNet News the No 1 news channel in Kerala for more than two decades as proclaimed by them in their latest print ads, they are sure making many eye balls rolls with these amazing ads. They are targeting not the customers but the sponsors this time by …Read more

Amazon’s neutralizing Flipkart BigAppShoppingDays with AppTreasureHunt

Amazon Neutralizing Flipkart’s BigAppShoppingDays with #AppTreasureHunt Amazon is certainly proving to be the best marketer when it comes to e-commerce category. When the shoppers are giving attention to the BigAppShoppingDays of the Flipkart there is this world’s dominate e-commerce player with its #AppTreasureHunt is gaining the attention of the shoppers and killing the flipkart’s BigAppShoppingDays. What …Read more

Dove and Twitter join hand to make things positive #SpeakBeautiful

Dove and Twitter join hand to make things positive #SpeakBeautiful In the midst of all negativities in the country from bad loans defaulters to job cuts to appraisal month Dove and Twitter has join hands to develop what it can be a best marketing stunt of the year. Dove and Twitter has developed a tool …Read more

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Knowledge Bank 

In our quest to know about the 170+ types of marketing let's study the multi-level or network marketing.Multi-level marketing (MLM) or Network Marketing is a marketing strategy applied by the companies in which they make a contract with the customer for compensating them if they sell their products or services ...
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Starbucks Corporation is an American coffee company and coffeehouse chain founded in Seattle, Washington in 1971 by two teachers and a writer namely English teacher Jerry Baldwin, history teacher Zev Siegl, and writer Gordon Bowker. As of today it operates in more than 23,000 locations worldwide and is the biggest ...
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Coca Cola - Marketing Mix of Coca Cola (4Ps of Coca Cola) Coca Cola is a very old and famous name in the non- alcoholic beverage world. With its presence in more than 200 countries and with more than 300 brands it is the third most valuable global brand of ...
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Samsung Mobiles are the most used mobile phone in the world. Marketing Mix of Samsung mobiles is interesting to study because Samsung is currently number 1 in global market for mobiles with market share of more than 24%. Samsung offers variety of mobile phones starting from entry segment with most ...
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Apple - Marketing Mix of Apple Inc (7Ps of Apple) Apple is the world's largest company in terms of Market Capitalisation of more than $600 Billion. What makes this company great is the legacy it has since the beginning of the personal computer revolution in 1970-80s led by legend Steve Jobs ...
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